Article advertising is a useful tool for companies that want to market their services and products. It is simple and fairly cheap to do. Use the following tips to start with article submission.
Do not limit your content to the strict AP style and grammar. It is acceptable to be less formal in order to achieve the best search engine optimization. You will be able to add more references that can make use of SEO in your writing. You will need to follow certain AP rules for content that reads well, but your search engine results will be more impressive if you loosen the reins a bit.
If traffic has become stagnant, start some controversy. Debate on hot topics or about current celebrities. People will link to your post as they react to it. If your content is high quality, which it should be if you edit it properly, injecting controversy will revive your blog and boost your reputation as an authority in your field.
Avoid posting the same article in a huge number of different places. There are many article indexes you should use in your article promotion efforts. Marketers have to fight against the temptation to resubmit a single article to the hundreds of indexes that are out there. Search engines are aware that people do this, and will not count all the links associated with these articles when they do the rankings, so you will only be hurting yourself.
The first paragraph in your article has to be the best. Search engines and readers look at the first paragraph as the most important part of an article. Putting crucial information in that first paragraph ensures that both are satisfied. Ensure it’s interesting, but don’t spill everything right away. Instead, pique your visitor’s interest so that they will continue reading your article.
Do not overload your article with keywords. Both search engines and readers will reject your article if it includes a particular keyword over five times. By using your keyword fewer than five times, not only will you not overuse the term, your readers will also enjoy your article more.
Use social media for your advantage! Social media accounts can be used to attract lots of new readers. Just post updates whenever you publish any new article to grab the attention of your followers. You can also ask your readers to share your articles with the people they know so that your network can grow.
Use caution when taking the advice of the article writing gurus. Most people who write on the topic also make a living writing on the topic, meaning they possibly have never marketed an article for a business other than their own in their life. That doesn’t mean their advice is not sound. Just take their words on face-value.
Be sure to submit lots of articles. If you are posting your articles to blog networks, you must submit articles in a consistent manner. To promote a specific keyword, post multiple articles based on it. When you have a competitive keyword, you should submit ten to public blogging networks and five to directories. To get a higher ranking on private blog networks, you need to make 50 posts.
Article Advertising really is a terrific way to promote your business and boost profits. It is easy and costs little to write simple articles. By keeping these tips in mind, you are able to make article promotion work for you and your business.