Article advertising can be used to improve your company’s site traffic and product sales. When you do your homework and locate your keywords before you begin writing, you will be able to build a good, solid article that will continue to attract good traffic for many years. Check out these tips to find out ways you too can be good at article syndication.
Do not rely so heavily on strict AP rules when creating SEO content. This ensures the search engines truly maximize your content for great ranking results. You’re going to have to follow AP rules somewhat, but loosen restrictions so you will do better with SEO.
If you are having some writers block with new content, try to stir up some controversy. This will not be particularly good for your brand, nor any other brands you choose to involve. This move becomes self-generating publicity as people link back to your blog. When your content is fresh and well-written, you’ll find that you’re viewed as an expert and your readership expands.
After you have had some practice at writing, you will have built a significant amount of content that is spread throughout the web. Aggregate your best content into an eBook that can be sold or distributed at no charge in order to promote your products. If you have a quality eBook, it will be shared by many of your readers and bring more business and traffic to your website.
Make sure the first paragraph packs a punch. Search engines and readers both believe that the very first paragraph in an articles is your most important paragraph. Putting crucial information in that first paragraph ensures that both are satisfied. You don’t want to tell everything at once. To ensure they keep reading, they have to want to find out more.
Use social media to your advantage. Social media sites like Facebook and Twitter are the perfect way to attract readers. After publishing one of your articles, don’t forget to post an update to announce it and include a link. Ask people to share the article with others so you can be read by even more people.
Use caution when listening to so called “experts” who provide article syndication advice for a living. The reason you need to take caution is many of the experts or gurus make a profit in article promotion by teaching instead of running marketing programs. This does not invalidate everything they have to say. Simply take what you can use and leave the rest.
So you see, there are many things that can help you become a success when it comes to article marketing. Writing even a small number of articles that can refer traffic over to your website will continue to pay dividends for many years to come. Follow these tips to get the success that you’re looking for.