If you need to up your sales or bottom line, you most likely need to drive more traffic to your site. Try article marketing. What follows is a mini-treatise on article promotion that will get you into the article submission game right away.
Research which ads would fit in best with your content. Change them every now and then. Once you’ve determined the best possible solution, you’ll find that the extra time spent was well worth it.
Fill out title tags properly on your site. You must include keywords that are related to your website in the title tag. Be sure the title is unique from other titles.
A blog is a great tool to promote your thought leadership in your market. Show your customers a more dynamic personality by writing blog posts. These posts can be insightful, humorous or serious, but should always have a professional tone. If you are on top of your industry then your customers will be able to understand that you are informed. This will get you more sales.
Search Engines
It is important that you create new articles regularly. Search engines don’t list your site once and then forget about it. They automatically check your site for new content on a regular basis and change your search rank based on how current the information is. The more content you post, the higher the search engines rate your site and the more visitors you have.
Write some informative articles. If you consistently write informative articles, your reputation within your niche will improve. Adding content to your website will improve its rankings with the search engines, and your articles make great new content to post.
Reading can help you write quality, informative articles. Reading can help you write since it helps build your comprehension. The more new material you read, you will slowly increase the skill of your writing. The content of what you read is not relevant. Just the fact that you are continually reading will help you tremendously.
Be careful of people that claim to be experts in article promotion. These gurus make money teaching article marketing, but oftentimes are not actually successful article marketers. This does not invalidate everything they have to say. You should simple not take everything they say as the word of God.
Submit as many quality articles as you can. When submitting your articles to blogs, make sure that you do so regularly. If you desire to promote one keyword, you should submit a lot of articles that contain it. If you are using a common keyword, you need to submit at least 15 articles total. After you have done that you should make 50 or more posts within private blogs to ensure you obtain the desired ranking.
You will want your content to be relevant to your niche. People search the internet for specific topics and expect to find relevant content to their searches. This could also come to the attention of the search engines, and therefore should be avoided.
Strategically place links to your other pages throughout your articles. As you are writing, include a link to one of your previous pieces in your current article. This a good idea if you provide especially high quality content. Don’t be afraid to tell people how great your articles are!
Clearly, article marketing is a great way to attract eyeballs to your website and meet your business goals. Consistently apply these article advertising strategies in your overall online marketing program, and watch your website traffic metrics increase.